TOURIST UNITS ORGANIZTION, ADMINISTRATION, ADVERTISING AND PROMOTION – LIFELONG LEARNING CENTER 2
This course illustrates basic principles of Organization, Administration and Marketing for people intending to work in tourism care and hospitality facilities. It is based on contemporary scientific views and theories on tourist facilities organization and operation so that they meet the economic, social and cultural customer requests. Amidst the economic crisis along with a competitive environment those getting involved with Tourism open up new paths in their career, while economy grows.
Graduates can work in Greece and abroad as:
• Partners – executives of tourist companies
• Hotel clerks
• Owners – providers of tourist services
• Tourist business consultants
• Tourist units organizers with focus on local tourism and ecology
• Organizers of cultural, amusement, training events for tourists
• Partners of municipalities, bodies, unions, associations for tourism
• Tourist agencies clerks
Introduction to Tourism
Tourist agencies organization and operation
Basic principles of Management
Basic principles of Marketing
Fundamentals of Communication
Tourism and national economy
Hotel organization and operation
Human force management
Culture and tourism
RECOGNIZED STATE DIPLOMA
Graduates are certified by the National Organization for the Certification and Vocational Guidance (E.O.P.P.E.P.), an official body of the Ministry of Education.
The state diploma offered by the educational group "Educational Union" is the key to ensuring that its graduates enter the labor market, both in Greece and abroad.
It opens the door to a better and more secure career path.
All graduates are able to gain top positions in both the private and public sectors.